Craft beer brewing has enjoyed a renaissance over the past decade. As customers looking for an authentic beer experience, have dived into the creation process, brewers have obliged by highlighting their raw materials, equipment, and full creative process in brewery tours. As they sought further differentiation, the focus on creative authenticity only intensified: Neighborhood brewpubs, fresh beer with limited shelf-lives, and themes like brewing with botanicals instead of hops are all concepts designed to reflect and augment beer drinkers’ lifestyles.
This is where tracking of the raw materials becomes important. Alpha Acid Brewery sources local organic ingredients to make their beers. Their suppliers include GigaYeast, New World Ales, and Admiral Malting. They use a couple of logistics providers named Speedy Carrier and Quick Parcel Service to receive raw materials. After manufacturing their beers, they ship those to various customers such as The Beer Place, Beer and Pizza and The Pub.
Importance of the ingredients
Creating a story around the provenance of ingredients is a big theme at Alpha Acid Brewing. Tanks are fitted with sensors which let the customers see which malt and yeast suppliers contributed to the beer they’re drinking by scanning a QR code with their smartphones. Alpha Acid has set up records of its ingredient suppliers on Oracle’s Blockchain Cloud Service so it can track and sign off on production steps, including the dates and weather conditions under which ingredients were harvested.
Using IoT, Blockchain and AI to Track the ingredients
Oracle Blockchain Applications enable customers to track products through the supply chain on a distributed ledger to increase trust in business transactions, get better visibility across a multi-tier supply chain, accelerate product delivery and contract execution, and improve customer satisfaction. Alpha Acid Brewery is using Oracle Blockchain to authenticate the ingredients in their unique beer blend.
This screen shows the business network and the KPI bar at the bottom shows important information about the business transactions, and the insights derived from them.
You can use this trace screen to chronologically walk through the journey of the product and the documentation used on the way
The solution automatically correlated related transactions using the built-in AI/ML algorithms. This timeline view shows the tracking history transactions. Clicking on a transaction here displays the related business document that is securely committed to the distributed ledger.